STAGING SERVICES

First impressions are everything.

Great staging is great marketing. From the buyer’s first impression on Zillow to submitting an offer following their showing, beautiful staging inspires and influences decisions.

Vacant Staging

Our main goal when we furnish and style vacant homes is to draw eyes toward positive features and show buyers the home’s true potential. "Vacant" means that no one will be occupying the property for any period of time while staging items are present.

The most common, influential areas to be staged include the Living Room, Dining Room, Primary Bedroom, Kitchen and Office. Our vacant stages can range from a couple rooms up to a complete home stage.

Owner-Occupied Staging

"Owner-Occupied" means that one or more individuals will be living in the home for any period of time while staging items are present. This service is beneficial for the many Colorado sellers that find themselves in limbo, looking (or waiting) for their next home while trying to sell their current one.

While an occupied home may be fully furnished, it’s likely not living up to its full potential. Many real estate agents and homeowners are amazed at what throw pillows, artwork, and accessories can do! Sometimes we’re just “refreshing” the home with said items and sometimes we’re fully staging a few unused rooms while the homeowner is still living there. Our main goal with owner-occupied staging is to elevate and bring new life to the home.

Pre-Listing Edit

Not looking to bring in staging items, but need advice on how to make the most of the seller's current furniture and decor? If the answer is yes, this option is for you.

Our Pre-Listing Edit is a great option for instances where staging is unnecessary or not practical.

We will provide a Prep List which details room-by-room what to move/remove prior to photography and showings.

(For individuals not looking to rent inventory)

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FEATURED WORK

VIEW ALL FEATURED PROJECTS

Elizabeth C.

"We used Penny & Piper for multiple projects and have been extremely pleased with their work. They were the designers for our basement and bath remodel (tile, rugs, mirror, paint selection and the installation of a sports memorabilia wall). The designers also designed and installed a wine wall, procured beautiful new kitchen chairs, bedroom furniture, accessories and window treatments. We loved the way they can style shelves, add accessories and transform rooms. We will continue to use them in our future home projects."

What is home staging?

Home staging is the process of bringing in furniture and/or decor to make a home visually appealing to buyers prior to listing the home for sale.
Who do you provide home staging services for?

We provide staging services for real estate agents, builders, developers, investors, fix-n-flippers, and homeowners.
What does vacant staging involve?

Vacant staging involves staging the most impactful rooms of an empty, cleared out home.
What does owner-occupied staging involve?

Owner-occupied staging involves bringing in staging items to supplement or replace existing items in the client’s home. In this scenario, the client is occupying the home for any amount of time while staging is present. Any and all staging items may not be used.
How much does home staging cost?

Staging costs can vary widely based on several factors, such as square footage, home style, accessibility, whether it's a vacant house or owner-occupied, and the local market conditions. However, most occupied stages typically average between $1,800 - 3,500 while most vacant stages typically average -/+ $3,200. The cost can certainly be less than these figures, and can also be more.
Can staging be extended or renewed past the initial 30-day term?

Yes. With at least 7-day’s notice prior to term expiration, staging may be extended or renewed on a prorated basis.
Why should I stage my home or listing?

First Impressions - Staged homes create a positive first impression, making the property more appealing to potential buyers from the moment they step in. A well-staged home can feel inviting, warm, and move-in ready, which can significantly influence a buyer’s decision. Highlighting Potential - Staging helps potential buyers visualize how to use the space effectively, whether they are considering a permanent home or a vacation rental. It can demonstrate the potential of each room, making it easier for buyers to see how their furniture and belongings will fit into the home. Maximizing Space - Professional stagers know how to arrange furniture and décor to make rooms appear more spacious and functional. This can be especially important in smaller homes or oddly shaped rooms. Highlights the Positives - Staging can draw attention to a home’s best features, such as architectural details, large windows, or a beautiful backyard. It can also downplay any less desirable aspects of the property. Photography and Marketing - Staged homes photograph better, which is crucial in today’s market where many buyers start their search online. High-quality photos can attract more interest and showings, leading to a faster sale. Perceived Value - Staged homes are often perceived as being well-maintained and of higher value. Buyers may be willing to pay more for a property that looks well-cared for and ready to move into.
Can I be at the home during staging installation?

No. We require the home to be completely vacated (no contractors, vendors, etc.) for the duration of staging installation and subsequent staging pickup.
Will you move our furniture for us?

No, we do not provide moving services, but we recommend looking into storage units or thrift stores for temporary storage solutions. We suggest looking into companies such as Dolly or Laborjack for hourly labor or moving help.
How far in advance should I reach out about staging my listing or home?

The earlier the better! We're typically booking 2+ weeks out, but it depends on the property and a variety of factors. We work hard to accommodate shorter timelines when possible, but we recommend reaching out at least 2 weeks in advance.
How long does staging installation take?

Although it can vary, staging installs typically take 3-4 hours.
How long does staging removal (destaging) take?

Although it can vary, destages typically take 2 hours.
What should I do to prepare for home staging?

Vacant Ensure that the vacant house is completely empty and professionally cleaned prior to staging by the home staging company. Owner-Occupied Ensure that the staging prep list has been completed and that the home has been professionally cleaned PRIOR to staging.
For owner-occupied staging, am I able to sit on furniture or use staging items such as hand towels, rugs, etc.?

No. Any and all staging items may not be used. We don’t enjoy charging for usage, damage, replacement, or cleaning fees but it’s unfortunately necessary in some cases.
What are the general steps to scheduling a stage?

Approve staging proposal/estimate Sign contract Pay 50% deposit Prep list is sent (N/A for vacant stages) by us Schedule staging date Provide lockbox code/access information
I don’t want staging items in my home, but I need advice on what I can do to prepare my home for sale. Is that something Penny + Piper provides?

Yes. Our Pre-Listing Edit is a great option for instances where staging is unnecessary or not practical. We will provide a Prep List which details room-by-room what to move/remove prior to photography and showings.
Do you have staging packages?

Pricing for every stage is tailored to that particular property, so you're not paying for more than you need and vice versa. Staging for a vacant 6,000 sq. ft. house will be priced differently than a 2-bed/1-bath condo in downtown Denver. Factors such as house vs. condo/apartment, accessibility, types of rooms being staged, size of those spaces, style of the home, etc. are taken into account.
Is there a minimum cost for staging?

No, there is no minimum to work with us. However, there are overhead costs for every stage that can eat into the total cost if the stage is smaller.

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Home Staging Process

1 - VIDEO

Our process begins with requesting detailed videos from the real estate agent or homeowner, helping us tailor our home staging services to each unique property (one video per floor, panning every area slowly to capture all the details). This can be sent to (720) 432-0771 or to contact@pennyandpiperinteriors.com.

2 - QUOTE SENT

We typically send a quote within 48 hours of receipt of video(s) from the agent or homeowner. If there’s anything you’d like to add or take off the quote, please let us know and we can adjust accordingly.

3 - APPROVE PROPOSAL

Client to approve proposal.

4 - PREP LIST SENT (FOR OCCUPIED STAGES ONLY)

(This additional step is for Owner-Occupied stages only) - Once the proposal is approved, we will create and send over a Staging Prep List for the homeowner(s) to complete in full prior to staging. Homeowner(s) will have guidance on how to prepare for staging, and we’ll know what to expect on installation day.